Read this to know how iBeacon technology works and how it can be beneficial for start-ups and business owners

Are you an owner of a new, large shopping mall or a big hospital and you want to help your customers navigate the maze of corridors and levels using a 3D map, a 360 degree view, create their routes and access lists of shops and floors? Are you in retail industry and you want to send offers and discounts to customers when they approach a shop or even a certain shelf, send push notifications or offer coupons after a purchase? You can be in any industry and the idea remains the same – let people navigate easily in the large venues or different warehouses. You can offer discounts & send messages in the shopping malls, provide automated check-in/check-out at hotels, be able to order food online & deliver digital newspapers at restaurants and etc. There is a chance you have thought of Indoor Location system or you have heard of it, or maybe your competitors have implemented it and now you also want such a system, but the main question is HOW IT WORKS and WHAT YOU NEED TO IMPLEMENT IT. Since we at IT Craft have been working with different location systems for middle and large venues and have often received different requests we noticed that there are many people who are interested in such systems, but they do not know how it works exactly and what they need to make it function :slight_smile:

We decided to collect the main questions and help you clarify all the concerns. Let’s start with the first top 3 questions in this article.

Question №1. Where can we find more information about Indoor Location system? I want to learn more about it.

Since iBeacon technology is our cup of tea (yes, we really adore working with it) we have written many articles dedicated to this technology. You can go and read some info here or go to our blog and find there some posts

Question №2. Why do facilities need Indoor Location and how this technology will enhance your customer’s experiences? Could we start with a small application for one venue and adjust it to any other venue in the future?

Any large venues are stressful and can be frustrating. Indoor Location system could be a user-friendly visitor tool that makes such visits less stressful. Using Estimote Beacons you could visualize customer’s’ location within it in real-time. Any system can be created in such a way that it will be easily adjustable in the future. You can start, for instance, developing a system for museums and then your development team will adjust it for shopping malls or universities.

Question №3. Where is Indoor Location system the most needed?

  • Airports and big railway stations
  •      Museums &  exhibitions
  •      Universities & colleges
  •      Shopping malls
  •      Hospitals
  •      Stadiums
  •      Train stations
  •      Real estate
  •  Restaurants (send coupons and push notifications)
  •   Hotels
  •   Banks
  •      Any other big venue :)

Here’s the bottom line. The best advice we could ever give you about Indoor Location System is simply this: Think of this system as if you already have it and you know how it could help your business. When you think of it in this way you will understand how it should work, what is needed and you will feel more connected to it.


IT Craft