Use of Beacon without APP?

Does anyone know of a way to use Beacons without an App or leasing an App?

Physical Web (already integrated with Google Chrome on iOS and Android) allows you to detect beacons that broadcast URLs (Estimote Beacons can do that!) and show these URLs directly in Chrome. (on iOS, as a widget in the Today view; on Android, as a low-priority notification at the bottom of the Notification Drawer)

More here (: